Summary
Creative Director | Branding & Design Leadership in Dubai & Beyond
20 years of experience shaping brands and campaigns across Asia.
Based in Dubai, I bring two decades of creative expertise — from my start as a junior designer to leading campaigns as a Creative Director.
I’ve partnered with brands across the UAE, Middle East, and global markets, delivering design leadership that blends strategy, creativity, and cultural insight. My work has been recognized internationally, but what matters most is its impact: building brands that connect and endure.
Career Highlights
20 years in the creative industry, from designer to Creative Director.
Experience across Asia and Dubai, with projects spanning multinational and regional brands.
Recognized campaigns in advertising, branding, and digital experiences.
Skilled at building and leading creative teams for agencies and businesses.
Creative Philosophy:
Effectiveness is the key. I believe design is more than aesthetics. It’s about crafting brand stories that inspire and influence across cultures — especially in a dynamic, diverse hub like Dubai.
Exquisitely flavoured tea by Dilmah
Dilmah Windsor Forest
Dilmah 85 Reserve
Youlead Kalumal Pokuna - Isobar/Response Marketing
Suwa Arana - Dilmah Foundation
Marico Xmen Style - Who is the best - Ki Saigon
UNICEF - ‘Ara Wade: A Vote For Children’ - Isobar/ Response
Jat Holdings - Herman Miller - Isobar
HNB FIT - JWT Sri Lanka
Nutriboost- Ki Saigon
Unexpected Places - LOWE Vietnam
Big Sale - LOWE Vietnam
OMO Versus 2 - LOWE Vietnam
TRASH TREASURE - LOWE Vietnam
Young Spikes Vietnam- Bad ideas
Boom - Branding Beekle
Kehelmala - Branding